MarTech Integration & Data Engineering
ETL, Data Pipelines & Warehousing
• Developing ETL pipelines with Talend, Apache Airflow, AWS Glue or Fivetran
• Building centralized data warehouses (AWS Redshift, Google BigQuery, Snowflake, Databricks) for marketing analytics.
CRM & CDP Integrations
• Integrating HubSpot, Salesforce, Zoho, Microsoft Dynamics, and Pipedrive with marketing tools.
• Connecting CDP data with ad platforms (Google Ads, Facebook Ads, LinkedIn Ads, TikTok Ads) for audience targeting.
Third-Party MarTech Tool Integrations
• Connecting customer engagement platforms (Intercom, Drift, Zendesk) with CRM & marketing automation.
• Integrating chatbots, voice assistants, and AI-powered messaging platforms.
Data Synchronization & API Development
• Developing custom APIs to synchronize data between MarTech platforms, e-commerce platforms, and analytics tools.
• Ensuring real-time event-driven architectures using AWS Lambda, Kafka, or Webhooks.